Perplexing. Mysterious. But most of, masculine.?If Matthew McConaughey wasn’t already human, he’d be a cologne.
Everyone’s favorite slow-talking actor is back, and he’s ready for more puzzling and cerebral Lincoln ads.?What unfathomable essence exists within the heart of the man, you ask.
The 3 commercials just launched by Lincoln Motor Company (thankfully) have a lot less speaking – none, in fact -?and plenty of Sergio Leone-style pictures of?McConaughey’s endured face and glistening, mischievous eyes. This time around, his lifestyle activities are designed to get you behind the wheel of the redesigned 2017 Lincoln MKZ.
Well, “redesigned” is a strong word. The front clip, now with Continental-esque grille, is a big?- and arguably better?- departure from the former Baleen whale mouth. All of those other body remains fairly unchanged, though Lincoln subsequently adds a 400-horsepower, twin-turbo Three.0-liter V6 to the powertrain menu.
The automaker reaped a lot of promotion out of its earlier?McConaughey ads, even if some of it was ridicule, so why not squeeze some more marketing juice out of the man?
Now, watch as?McConaughey has his manly stubble scraped off his encounter like redwood stumps from the wealthy, red California earth.